Part 1: Tips for Running a Successful Web Design Business
It’s been brought to my attention that designers, web or other, are great at designing but not necessarily skilled at promoting or running a design business. In response, I’ve decided to publish a series of tips for running a successful web design business over the next several weeks.
I hope these tips will help new entrepenuers in the field of web design and in other design fields to get their businesses up and running and successful in a reasonable amount of time.
Tip 1: “Outsource”
The first step to running a successful web design business is understanding that, even if you “can” do it all, you shouldn’t. Spending your valuable design time working on bookkeeping, direct sales or computer hardware maintenance will inevitably slow the growth of your business and send you to an early grave.
If you’re serious about your new business, my recommendation is that you hire an accountant to handle your books and sign up for a web hosting reseller account rather than attempt to build and maintain your own web servers. I’ll touch on the sales aspect later. Outsourcing these chores will free up your time for doing what you do best, designing web sites, and will ultimately lead to a better product, happier customers and more business.
Check back next week for Part 2 in the series with my second tip for running a successful web design business.
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