Inbound Links from Client Web Sites Won’t Improve your Link Popularity
Adding links to your web site from your web design clients is always a good thing if you can talk them into it, but don’t expect big gains in your site’s link popularity from this practice. Why not? Two reasons…
First of all, unless you’re a web design company who creates sites for other web design companies, the content of your clients’ sites won’t be relevant to your products or services. And if you don’t know already, search engines won’t give you piddly in the link popularity department for unrelated links.
Second, if you host sites for your web design clients like we do, it’s likely you’re only dealing with a handful of IP addresses. Search engines stopped giving credit for multiple links to any given site from the same IP address a long time ago.
Don’t let these points stop you from asking your clients for links however. If your design work is worth its salt, inbound links will still give you free referrals from your clients’ site visitors if they’re impressed with your work.
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